Distilled AI coaching
in a fluid landscape.
Build the defining skill of modern work, AI Orchestration—with 
Build the defining skill of modern work, AI Orchestration—with
Hundreds of companies worldwide rely on William's coaching to improve how they use AI, automation, and systems. Thousands more use his frameworks and resources to organize their work and sharpen their workflows.
"William knows Notion as well as anyone, and teaches it like none other."
Now he's bringing that same clarity to AI Orchestration: ongoing coaching for professionals who want to stay current, develop durable skills, and use AI reflexively throughout their work.
William will continuously reinforce his core principles for getting the most from AI, including "fundamentals over formulas." Specific tools and implementations expire quickly, but essential skills apply across tools and types of work, and they endure as AI evolves.
Where is AI actually useful? William will show how he, and the teams he advises, use AI to automate work, replace expensive services, make better decisions, and continuously improve.
William will cut through the noise to spotlight the product updates, new tools, and emerging capabilities that matter for your work.
Workshops will be available on demand, filterable by tool, function, feature, date, and other helpful classifications to pinpoint the material most relevant to you. They'll include AI summaries and timestamps.
Another of William's core principles: "Use AI reflexively." As you build fundamental skills, practical exercises will help them stick and train your AI reflex.
Submit your questions and topic requests. AI will identify common themes for William to prioritize for future workshops.
As AI tools evolve at light speed, knowledge goes stale fast. The continuous nature of AI Orchestration will keep your skills sharp so you can maintain your edge.
William's ongoing coaching programs for getting the most from modern tools, including AI Orchestration and Notion A-to-Z.
William's acclaimed Bulletproof framework and other premium templates, AI skills and plugins, and workflow tools.
Save 15% on William's personalized consulting for hands-on guidance with your unique operation.
Helpful Details
Founding access. The membership hub is in development now, with workshops and resources on target to begin rolling out mid-summer. The libraries will grow as lessons are recorded.
Self-serve by design. Nutt Labs Circle makes William's coaching accessible through a group-based model. Account needs are handled through the Stripe Customer Portal and member resources. For personal guidance from William, members save 15% on 1:1 consulting.
Membership terms. To prevent abuse and keep William focused on maximizing value for members, subscriptions and renewals are non-refundable.